Memory is a troublesome creature. Trips down memory lane will bring back a few prominent points in time, but rarely anything that allows us to recall people, times and places in any coherent way.
Add to that the dominance of loses, failures and regrets over achievements and blessings and our memory begins to resemble bad tempered ape in a library throwing its favourite half chewed articles at us in a random fashion.
We can begin to take control if we can tame the beast. Photographs can unlock memories and emotions that we would not normally tap into during our busy lives. In fact they will usually recover details way outside the subject of the photo, but strongly linked in or own minds. The more links we can introduce the more we can recover.
The irony is that the more we become interested in our past and realise its significance the less likely our memories are to deliver the goods.
Project Shaneera aims to develop a small application with a big impact that can unlock memories from the past and help to recognise where we came from, what shapes our thoughts and perhaps redress the balance between our dominant memories and the happier moments.
If you doubt the premise of the troublesome memory (or you just want a laugh) check this out from the BBC Earth on YouTube.